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GSMA Announces More Than 21,000 Attendees Visited Inaugural “Mobile World Congress Americas, In Partnership With CTIA (press release)

September 14, 2017, San Francisco: The GSMA today reported that more than 21,000 unique visitors from 110 countries and territories attended the 2017 Mobile World Congress Americas, held September 12-14 in San Francisco. The three-day conference and exhibition attracted executives from the industry’s largest and most influential mobile operators, software companies, device makers, equipment providers […]

Celebrity voices: the next big trend in mobile marketing?

From SocialMediaStrategiesSummit.com: Imagine that you could turn the voice of your mobile navigation device into that of a celebrity. Wouldn’t that make your trip more entertaining if say, a well-known comedian, was cracking jokes while giving you directions? Well, that exact option has been made available by several app developers. Waze, the world’s largest community-based […]

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